West Midlands Trains Wayfinding Trial – Project Summary

Project Outcomes

Customisable Directions

Delivered up to 500 tailored routes, created in collaboration with West Midlands Trains' operational teams, ensuring comprehensive and accurate station navigation.

British Sign Language (BSL) Integration

Successfully deployed advanced 3D avatar technology providing clear and accessible navigation instructions in British Sign Language, meeting Deaf passengers' language needs effectively.

Simple QR Code Accessibility

Implemented prominently placed QR codes at key locations across stations (entrances, platforms, ticket counters, and information boards), enabling easy access via mobile phones without additional software or hardware.

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Data Analysis

Time management enables the agency to streamline workflows.

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Perfect analysis allows to gain a deep understanding of market.

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6 month trial

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Client Success Manager

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West Midlands Trains Ltd

No. 09860466

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InSignLanguage Ltd

No. 10943637

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InSign AI Ltd

No. 15870767

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