West Midlands Trains Wayfinding Trial – Project Summary

Project Outcomes

Customisable Directions

Delivered up to 500 tailored routes, created in collaboration with West Midlands Trains' operational teams, ensuring comprehensive and accurate station navigation.

British Sign Language (BSL) Integration

Successfully deployed advanced 3D avatar technology providing clear and accessible navigation instructions in British Sign Language, meeting Deaf passengers' language needs effectively.

Simple QR Code Accessibility

Implemented prominently placed QR codes at key locations across stations (entrances, platforms, ticket counters, and information boards), enabling easy access via mobile phones without additional software or hardware.

Data Analysis

Time management enables the agency to streamline workflows.

Expert Support

Perfect analysis allows to gain a deep understanding of market.

6 month trial

An expert team typically possesses extensive insights and networks.

Analysis & Research

Our analysis and research services deliver data-driven insights to optimize your marketing strategies and results.

Plan & Execution

Our plan and execution services ensure your marketing strategies are flawlessly implemented for maximum impact.

Grow & Scale

Grow and scale your business with tailored marketing strategies designed to expand your reach and impact.

See What the Customers Have To Say

“An incredible service that helps grow our business and revenue”

They surpassed my expectations in every way. From the start, their professionalism, expertise, and commitment to delivering outstanding results impressed me. They conducted comprehensive market research, providing invaluable consumer insights that helped shape our marketing strategy.